A product made to imitate a genuine branded product and passed off as the real thing, using the brand's name, logo, packaging, or photography without authorization. Counterfeits differ from generic competitors because they trade on the brand's identity rather than their own.
CopycatHQ handles counterfeit enforcement on Amazon, Walmart, and TikTok Shop for Shopify Plus brands, from detection through takedown filing and re-listing watches. Learn how it works.